The video began airing in mid-April, received extensive MTV airplay, and later in the year won the MTV Video Music Award for Best Male Video. He smiles wistfully and walks away down towards the city lights below. He looks to a second floor window with the light on and is about to ring the bell, when he thinks better of it and drops her keys in the mailbox next to the door.
Later that night, he drives the car up to her mansion high in the hills above the city. She leaves a small bunch of keys with him when she leaves in her car, possibly including house keys implying that she wishes to start an affair with him, but declines his offer to bring the car out to her house when it's ready. In it, Springsteen plays a working class automobile mechanic with an attractive, married, very well-to-do, mostly unseen female customer who brings her vintage Ford Thunderbird in for frequent servicing, always requesting that he does the work. Unlike the previous videos from the album, the video was not a performance clip, but rather a dramatic interpretation of the song's themes. The music video for the song was shot in March 1985 in Los Angeles, and was directed by filmmaker John Sayles. This marked the first time for an artist to have as many as three singles inside the Dutch top ten since the Beatles did so in 1965. 1 in the Netherlands for 3 weeks in July and August 1985, while two other Springsteen singles (" Dancing in the Dark" and " Born in the U.S.A.") were also in the top ten. It was the fourth of a record-tying seven Top 10 hit singles to be released from Born in the U.S.A. 6 on the Billboard Hot 100 pop singles charts in early 1985.
The result was a moody number that merges a soft rockabilly beat, lyrics built around sexual tension, and synthesizers into an effective whole it was one of the first uses of that instrument in Springsteen's music. This took place in impromptu fashion when Springsteen started making up a slow tune on guitar for some lyrics he had, some of which had been written for "Spanish Eyes", which would later surface on The Promise, and drummer Max Weinberg and keyboardist Roy Bittan, hearing it for the first time, created an accompaniment on the spot. sessions, but the album version and the single was cut on May 11, 1982, at The Power Station. "I'm on Fire" was first recorded in January 1982 during the first wave of Born in the U.S.A.